Behavioural economics: Predictable Irrationallity

If you’ve ever read anything about thought patterns and how we as humans find ourselves pre-wired for certain motion and thought processes, then Dan Ariely has done research that might intrigue you.

Dan Ariely Morphed

Often it seems the problem is making the research tangible for the layman due to a lack of consumable communication to the masses, but this is where Dan manages to come pull through. Check out these short snippet videos with recaps of his observations. Very interesting indeed. Check it out here and once you’re done with those, continue here for some videos and playlists.